Daniel has 10 years digital marketing experience. He began his career with Omnicom Media Group managing consumer data analysis for major brands such as M1, HP, AXA and Visa. Advancing to Digital Planner, he steered the media strategy and direction for HP and Nokia Siemens APAC digital campaigns.

Daniel moved on to a client role heading up digital marketing for Raffles Education and Villeroy & Boch, mapping regional strategies and applying his data analytics skills on various channels; from Search to Social Media, E-commerce and Mobile. He’s also adept at training local teams and top management to enhance their digital marketing capabilities and understanding. He also received GAIQ (Google Analytics individual qualification).